{"id":833,"date":"2022-06-10T10:35:45","date_gmt":"2022-06-10T10:35:45","guid":{"rendered":"https:\/\/brandplace.de\/?page_id=833"},"modified":"2023-01-25T13:59:46","modified_gmt":"2023-01-25T13:59:46","slug":"about-brandplace","status":"publish","type":"page","link":"https:\/\/brandplace.de\/en\/about-brandplace\/","title":{"rendered":"About Brandplace"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; fullwidth=&#8221;on&#8221; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_fullwidth_image src=&#8221;https:\/\/brandplace.de\/wp-content\/uploads\/2023\/01\/brandplace-mediagentur_top-min.jpg&#8221; alt=&#8221;Brandplace Mediaagentur&#8221; title_text=&#8221;brandplace-mediagentur_top-min&#8221; _builder_version=&#8221;4.19.4&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_fullwidth_image][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;Open Sans||||||||&#8221; header_text_color=&#8221;#FFFFFF&#8221; header_font_size=&#8221;26px&#8221; header_line_height=&#8221;1.4em&#8221; header_font_size_tablet=&#8221;26px&#8221; header_font_size_phone=&#8221;20px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1 class=\"headline\">About Brandplace<\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; header_3_font=&#8221;Open Sans||||||||&#8221; header_3_line_height=&#8221;1.4em&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Brandplace is a branded entertainment and content agency based in Munich. Under the direction of Sandra Freisinger-Heinl (Managing Director), it offers you competent support in the areas of in-content advertising, <a title=\"Product Placement\" href=\"\/en\/product-placement\/\">product placement<\/a> (in TV, cinema, VoD as well as in VR, AR &amp; Metaverse), <a title=\"Cross Promotion\" href=\"\/en\/cross-promotion\/\">cross promotion<\/a>, <a title=\"Branded Content\" href=\"\/en\/branded-content\/\">branded content<\/a>, <a title=\"Digital Product Placement\" href=\"\/en\/digital-product-placement\/\">virtual placement<\/a> and <a title=\"Influencer Content\" href=\"\/en\/influencer-marketing\/\">influencer content<\/a>.<\/p>\n<p>The agency is specialised in 360-degree concepts that emotionalise brands, strengthen brand image and promote sales. Result-orientation and proof through performance values and market research. We pay special attention to Green Productions, Green Advertising &amp; Content as well as supporting sustainable film projects.<\/p>\n<p>Brandplace works for numerous national and international clients and also acts as the German representative office of Mirriad, experts in <a title=\"Digital Product Placement\" href=\"\/en\/digital-product-placement\/\">virtual placement<\/a> in TV, digital and VoD.<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; header_3_font=&#8221;Open Sans||||||||&#8221; header_3_line_height=&#8221;1.4em&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Sandra Freisinger-Heinl<\/h3>\n<p>Sandra Freisinger-Heinl has an extensive network of contacts with productions and broadcasters combined with a strong client base. An international business degree, a journalistic education and more than 25 years of experience in the communications industry are her foundation for effectively advising brands in the <a title=\"Branded Content\" href=\"\/en\/branded-content\/\">branded content sector<\/a> both economically and in terms of content.<\/p>\n<p>As Chairwoman of the BCMA DACH (Branded Content Marketing Association), she is committed to promoting the growth of the branded content industry in Germany, Austria and Switzerland. In this function, she conducts monthly &#8220;Branded Content Lunch Talks&#8221; on current topics. She is a book author, speaker at events such as the dmexco and member of branded content juries such as the BCM as well as co-editor of the blog BEO (Branded Entertainment Online), a leading news and exchange platform on the topics of product placement and branded content. She is a lecturer for content marketing for the MBA programme at the Munich University of Applied Sciences.<\/p>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/brandplace.de\/wp-content\/uploads\/2022\/06\/sandra-freisinger-heinl.jpg&#8221; alt=&#8221;Sandra Freisinger-Heinl&#8221; title_text=&#8221;Sandra Freisinger-Heinl&#8221; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_blurb url_new_window=&#8221;on&#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;&#xe09d;||divi||400&#8243; icon_color=&#8221;#282828&#8243; icon_placement=&#8221;left&#8221; image_icon_width=&#8221;28px&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; link_option_url=&#8221;https:\/\/www.linkedin.com\/in\/sandrafreisinger\/&#8221; link_option_url_new_window=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;]to the profile of Sandra Freisinger-Heinl[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>About BrandplaceBrandplace is a branded entertainment and content agency based in Munich. Under the direction of Sandra Freisinger-Heinl (Managing Director), it offers you competent support in the areas of in-content advertising, product placement (in TV, cinema, VoD as well as in VR, AR &amp; Metaverse), cross promotion, branded content, virtual placement and influencer content. The [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"<p>[et_pb_section fb_built=\"1\" fullwidth=\"on\" _builder_version=\"4.16\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_fullwidth_image src=\"https:\/\/brandplace.de\/wp-content\/uploads\/2022\/06\/topheader-brandplace-sub-min.jpg\" alt=\"brandplace Mediaagentur\" title_text=\"brandplace Mediaagentur\" _builder_version=\"4.17.4\" _module_preset=\"default\" global_colors_info=\"{}\"][\/et_pb_fullwidth_image][\/et_pb_section][et_pb_section fb_built=\"1\" _builder_version=\"4.17.4\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_row _builder_version=\"4.17.4\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_column type=\"4_4\" _builder_version=\"4.17.4\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_text _builder_version=\"4.17.4\" _module_preset=\"default\" header_font=\"Open Sans||||||||\" header_text_color=\"#FFFFFF\" header_font_size=\"26px\" header_line_height=\"1.4em\" header_font_size_tablet=\"26px\" header_font_size_phone=\"20px\" header_font_size_last_edited=\"on|phone\" global_colors_info=\"{}\"]<\/p><h1 class=\"headline\">\u00dcber die Brandplace GmbH<\/h1><p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\"1_2,1_2\" _builder_version=\"4.17.4\" _module_preset=\"default\" custom_margin=\"0px||||false|false\" custom_padding=\"0px||||false|false\" global_colors_info=\"{}\"][et_pb_column type=\"1_2\" _builder_version=\"4.17.4\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_text _builder_version=\"4.17.6\" _module_preset=\"default\" header_3_font=\"Open Sans||||||||\" header_3_line_height=\"1.4em\" hover_enabled=\"0\" global_colors_info=\"{}\" sticky_enabled=\"0\"]<\/p><p>Die Brandplace GmbH ist eine Agentur f\u00fcr Branded Entertainment und Content mit Sitz in M\u00fcnchen. Unter Leitung von Sandra Freisinger-Heinl (Gesch\u00e4ftsf\u00fchrung) bietet das Unternehmen kompetente Unterst\u00fctzung in den Bereichen In-Content-Advertising, <a title=\"Product Placement\" href=\"\/product-placement\/\">Product Placement<\/a> (in TV, Kino, VoD sowie in VR, AR & Metaverse), <a title=\"Cross Promotion\" href=\"\/cross-promotion\/\">Cross Promotion<\/a>, <a title=\"Branded Content\" href=\"\/digital-product-placement\/\">Branded Content<\/a>, <a title=\"Digitales Product Placement\" href=\"\/digital-product-placement\/\">Digitales Product Placement<\/a> und <a title=\"Influencer Content<\" href=\"\/influencer-marketing\/\">Influencer Content<\/a>.<\/p><p>Die Agentur hat sich auf 360-Grad-Konzepte spezialisiert, die Marken emotionalisieren, das Markenimage st\u00e4rken und verkaufsf\u00f6rdernd wirken. Ergebnisorientierung und ein Nachweis durch Leistungswerte und Marktforschungen. Wir legen ein besonderes Augenmerk auf Green Productions, Green Advertising & Content sowie die Unterst\u00fctzung nachhaltiger Filmprojekte.<\/p><p>Die Brandplace ist f\u00fcr zahlreiche nationale und internationale Kunden t\u00e4tig und fungiert zudem als deutsche Repr\u00e4sentanz von Mirriad, Experte f\u00fcr <a title=\"Digitales Product Placement\" href=\"\/digital-product-placement\/\">Digitales Product Placement<\/a> in TV, Digital und VoD.<\/p><p>[\/et_pb_text][et_pb_text _builder_version=\"4.17.6\" _module_preset=\"default\" header_3_font=\"Open Sans||||||||\" header_3_line_height=\"1.4em\" hover_enabled=\"0\" global_colors_info=\"{}\" sticky_enabled=\"0\"]<\/p><h3>Sandra Freisinger-Heinl<\/h3><p>Sandra Freisinger-Heinl verf\u00fcgt \u00fcber ein umfangreiches Kontaktnetzwerk zu Produktionen und Sendern in Verbindung mit einer starken Kundenbasis. Ein internationales BWL-Studium, eine journalistische Ausbildung und mehr als 25 Jahre Erfahrung im Kommunikationsbereich sind ihr Fundament, um Marken im <a title=\"Branded Content\" href=\"\/branded-content\/\">Branded-Content-Bereich<\/a> wirtschaftlich und inhaltlich effektiv zu beraten.<\/p><p>Als Chairwoman der BCMA DACH (Branded Content Marketing Association) setzt sie sich daf\u00fcr ein, das Wachstum der Branded-Content-Industrie in Deutschland, \u00d6sterreich und der Schweiz zu f\u00f6rdern. In dieser Funktion f\u00fchrt sie monatlich \u201eBranded Content Lunch Talks\u201c zu aktuellen Themen durch. Sie ist Buchautorin, Speakerin auf Veranstaltungen wie der dmexco und Mitglied in Branded Content Juries wie dem BCM sowie Mitherausgeberin des Blogs BEO (Branded Entertainment Online), einer f\u00fchrenden News- und Austauschplattform zu den Themen Product Placement und Branded Content. Als Dozentin f\u00fcr Content Marketing ist sie f\u00fcr den MBA-Studiengang an der Hochschule M\u00fcnchen t\u00e4tig.<\/p><p>\u00a0<\/p><p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\"1_2\" _builder_version=\"4.17.4\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_image src=\"https:\/\/brandplace.de\/wp-content\/uploads\/2022\/06\/sandra-freisinger-heinl.jpg\" alt=\"Sandra Freisinger-Heinl\" title_text=\"Sandra Freisinger-Heinl\" _builder_version=\"4.17.4\" _module_preset=\"default\" global_colors_info=\"{}\"][\/et_pb_image][et_pb_blurb _builder_version=\"4.17.6\" _module_preset=\"default\" use_icon=\"on\" font_icon=\"\ue09d||divi||400\" image_icon_width=\"28px\" icon_color=\"#282828\" hover_enabled=\"0\" sticky_enabled=\"0\" icon_placement=\"left\" url_new_window=\"on\" link_option_url_new_window=\"on\" link_option_url=\"https:\/\/www.linkedin.com\/in\/sandrafreisinger\/\"]<\/p><p>zum Profil von Sandra Freisinger-Heinl<\/p><p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"class_list":["post-833","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>About Brandplace - Brandplace<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brandplace.de\/en\/about-brandplace\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"About Brandplace - Brandplace\" \/>\n<meta property=\"og:description\" content=\"About BrandplaceBrandplace is a branded entertainment and content agency based in Munich. 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